#GivingTuesday

YOUR TOOLKIT

By far the most effective thing you can do is let your friends, family and contacts know about CPNYC's mission and why you're supporting the agency on #GivingTuesday. Whether it's by posting on social media, sending texts or making calls, putting a personal touch on your messages matters. See below for all the resources you will need to get the word out on #GivingTuesday!

Our focus:

  • From #TraumaToTriumph, empowering and embracing children of incarcerated parents.

  • #StoptheStigma of parental incarceration.

  • Support the opening our new facility that will help hundreds of more families impacted by incarceration in The Bronx. #KeepingthePromise


FOLLOW US ON SOCIAL MEDIA


FUNDRAISE ON FACEBOOK 
MAKE AN IMPACT

Facebook makes fundraising through your network easy! Simply click the blue button below to get started.


FUNDRAISE ON CROWDRISE 

Not a Facebook user? CrowdRise is an online fundraising platform built specifically for nonprofits. It’s free to get started, and you can easily share a link to your fundraiser with your network via text, email, or other social platforms. Click the blue button below to get started.

crowdrise.jpg

SOCIAL MEDIA SAMPLE POSTS

Remember to link to cpnyc.org/donate when posting on your Instagram, Facebook, and Twitter feeds.


TIPS

  • Add cpnyc.org/donate to your Instagram bio and refer to it in your posts

  • If you have over 10k followers, create Instagram stories and use the swipe up feature to link to cpnyc.org/donate

  • Add these hashtags: #KeepingthePromise #ChildrenofPromise #TraumaToTriumph #MentalHealthAwareness #StoptheStigma #ParentalIncarceration #MassIncarceration #BreaktheCycle

FACEBOOK FUNDRAISERS

  • Today is #GivingTuesday and I'm raising money in support of @ChildrenOfPromiseNYC. Help us support children living with the trauma of parental incarceration. [Link to fundraiser]. #KeepingthePromise

OTHER SAMPLE POSTS: TWITTER, FB, INSTAGRAM & LINKEDIN

  • Happy #GivingTuesday! Join me in supporting @ChildrenOfPromiseNYC and their fight to #StopTheStigma associated with parental incarceration. Support us here: cpnyc.org/donate #KeepingthePromise

  • Help me fundraise for @ChildrenofPromiseNYC - every dollar donated on #GivingTuesday will go directly to mental health services for children with a parent in prison. Help us break the cycle of intergenerational incarceration by donating now: cpnyc.org/donate #KeepingthePromise

  • @ChildrenofPromiseNYC is a NYC based non-profit dedicated to empowering children with an incarcerated parent. Losing a parent to the prison system is an incredibly traumatic experience for a child, which is why @ChildrenofPromiseNYC infuses mental health services into all of their programming. Through individual, group and family therapy, as well as letter writing and therapeutic art, the organization helps children #StopTheStigma of parental incarceration. Donate: cpnyc.org/donate #KeepingthePromise

  • @ChildrenofPromiseNYC is opening a new facility in The Bronx that will support hundreds of children with families impacted by incarceration. Join me in supporting these children by donating today for #GivingTuesday: cpnyc.org/donate #KeepingthePromise

  • I’m a proud believer in #TraumaToTriumph and an organization I’m proud to be a part of support children with incarcerated parents. Join me in supporting Children of Promise, NYC by donating today for #GivingTuesday: cpnyc.org/donate #KeepingthePromise


EMAIL TEMPLATE

SUBJECT:  Support Children of Promise NYC, on #GivingTuesday!

Dear Friends & Family:

Today is #GivingTuesday, a global day of giving back and I hope you will join me in supporting Children of Promise, NYC (CPNYC), a nonprofit in New York City that works to embrace and empower children of incarcerated parents.

This #GivingTuesday, I am working alongside CPNYC to highlight the organization's mental health services which help children cope with the emotional challenges and #StopTheStigma that stems from parental incarceration. CPNYC's team of social workers, art therapists and psychiatrists work 6 days a week to provide children with the individual, family and group therapy needed to help our participants heal and grow. Our collective goal is to raise $50,000, which will ensure 5 months of critical mental health services for 125 participants.

In order to reach this goal, I need your help!!
Please donate HERE (add link).

I hope you’re as excited as we are to impact on the lives of this deserving population and help #StopTheStigma!
Click HERE (add link) to donate before midnight tonight.

Thank you!
NAME

#KeepingthePromise


MEDIA: PHOTOS

Feel free to use any of the following resources for your emails, social media posts and text messages. 

Trauma to Triumph

Children of Promise